Our Mission

XR Brands is the industry's first manufacturer to match expertise in fetish and BDSM with full-spectrum product development and design to create a series of fully merchandised collections dedicated to the lifestyle. Through modern functional design, quality and cost-effective production, and dynamic packaging and merchandising, XR Brands offers customers eye-catching and exciting brands at the industry's most competitive wholesale prices. Since 2007, the company's award-winning team of experts has created best-selling and internationally acclaimed collections that cater to every sexual interest with a specialty in fetish and BDSM play, and offers retailers easy and effective ways to accommodate the needs and desires of consumers of every sexual level and lifestyle.